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Event: Estee Lauder First Beauty Playground In The World (Sunway Pyramid, Malaysia)

22 comments
Event: Estee Lauder First Beauty Playground In The World (Sunway Pyramid, Malaysia)
Famous for their mascara and the Holy Grail (HG) Long Wear Foundation is none other than Estee Lauder! If you have been keeping up with instagram, magazines or any beauty news, you would know that the current IT GIRL and face of Estee Lauder is none other than Kendall Jenner. She is so pretty and I bet all of you agree with me.


A few days ago was the launch of first ever Estee Lauder #beautyplaygound concept store in Sunway Pyramid! Everyone was there and all hyped up, there were even rumours that Kendall might make a special appearance. She didn't btw but the opening of the store is seriously the coolest concept I have ever seen. We all love playgrounds as a kid, with the see-saw and slides, so imagine a BEAUTY PLAYGROUND. It’s every girl’s dream come true with the make up, personal tablet make up information, virtual selfie corner and friendly beauty specialist that are available for any instant assistance.


Almost all of KL's Beauty Bloggers were there. Practically like a family reunion. The event started out with Patricia K emceeing & Katrina Liew, Brand General Manager of Estee Lauder Malaysia welcoming us.


Next was a beauty Kendall Jenner inspired makeup demonstration by Estee Lauder Global Makeup Artist from Hong Kong, Leo Wong. Everyone stood in silence as we watched him beautify the model and share some beauty tips.

The items Leo used on the model

At the beauty playground store, do know that there are 6 play areas that could transform any duckling into a beautiful swan.

#1 Glow On: At this spot, you would be able to speak to any of Estee Lauder beauty specialist to help you get that flawless skin with the skin care products.


#2 Glam Up: With an array of make up, ladies will be able to have endless fun with mixing and matching colours to create their personal look that are uniquely them!


#3 Get Polish : A look is never complete without a set of beautiful nails. At this play area, there is even a table to help you with some nail art inspiration and tips.


#4 Mix & Mingle: Smell attracts the soul. The latest fragrances will be available on the wall.


#5 Gift Guide: Need a gift for a love one? You can select your gifts with amazing gift ideas.


#6 Strike A Pose: You're all ready and beautiful! Time to strike a pose, choose your background (virtual selection: NYC Background or Glam Glittery Gold Background) and take your selfie! Sadly I forgotten to take a picture of this area.

All of the girls at the event went wild once we were given the chance to enter the store! Everyone was busy trying out products, taking selfies, getting beautiful with the make up artist and etc. I wanted to get my make up done too but all of the staff were busy, so I just decided to get it done on my own. lol. Do you believe me? haha.


Btw they were giving out FREE MASCARA on the  27th of November 2015 to those that took a selfie with the Kendall posters around Sunway, did you get yours? Currently there is a free makeover available for those that drop by the store. I heard that it's for a limited time, so do check out the store to find out more info!
Estee Lauder Beauty Playground Concept Store
G1.128B, Ground Floor, Sunway Pyramid Shopping Mall. 
3, Jalan PJS 11/15, Bandar Sunway, 47500 Petaling Jaya, Selangor, Malaysia

Have a beautiful weekend!
xx
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22 comments

  1. Those are some huge makeup! Haha looks like so much fun!

    xoxo
    Miriam
    www.miriammerrygoround.com

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  2. So many things to see and do! If you havent tried their nail polish, you should!

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  3. I love all of those lipsticks. The color so intense !

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  4. Im loving the latest lip potion so much now. No regrets for buying :D

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  5. Need to go to Sunway Pyramid for this! Loving this concept. I need to get my hands on these beautiful cosmetics :)

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  6. Too bad i miss this event. :( What a lovely Beauty Playground. Going to visit it soon!

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  7. I am just looking for a dark maroon lipstick for a more dramatic look. Anything like that there? I do see alot of pink and peach colours.

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  8. I like the Glam Up section, just can't get enough of playing with the colours.

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  9. looks so fun and exciting! the makeup set looks cool too ;)

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  10. So many beauty product display at Estee Lauder Beauty Playground =D Gonna visit here soon!

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  11. You look pretty in pink on that day. Estee Lauder is a good product and I do recommend to my friend.

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  12. I do hope there are more beauty playgrounds like this one so that more people could benefit from this concept. I love Estee Lauder products too.

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  13. Sad I was not included in these kind of events, but well... sighh... it would have been a lot of fun experimenting with new colours and shades....

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  14. I wonder what the men version of an event like this would be. :P

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  15. im madly in love with their lipsticks!! T_T gonna buy that kendall jenner version online

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  16. That giant lipstick prop looks so cute, such an interesting place for all the beauty needs :)

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  17. when someone names their place a playground, you know sh** just got serious. :) love how there's SOOOO many choices of beauty products on showcase.

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  18. so nice to be there babe, lots of things to 'play' with right

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  19. loves the variety of products available, and impress with their marketing concept of calling it a beauty playground :) cheers, siennylovesdrawing

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  20. I like the way they design the playground is fun, wish to visit there but so bad I can't. :(

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  21. Those shades are to die for! And can I please bring that large lippie home? :p

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  22. Those shades are to die for! And can I please bring that large lippie home? :p

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Jess is an adventurous Malaysian girl with a soft spot for food, shoes and all things romantic. She loves fashion and traveling too. Diversity excites her, therefore she would tend to try out everything she gets a chance to ✌ [It's Jessy] (http://1.bp.blogspot.com/-03f5fetL2yM/VcjMybyGvRI/AAAAAAAAk_Q/HSNlhlRdbRI/s1600/11428132_938657246181010_1642264289_n.jpg)